SLAYERS: A BUFFYERSE STORY
NYCC 2023 | LONDON MCM 2023
Art direction and graphic design work for the latest Audible Original in partnership with Disney.
THE ASK:
Create a fan experience for Buffy fans, old and new, while introducing them to this generation's newest Slayer.
THE DELIVERY:
An immersive, interactive fan experience at the new ‘Slayers Society’ at New York Comic Con 2023 as well as an invitation for fans to cheer with our Slayers Street Squad at London's MCM. We featured a mausoleum of familiar undead characters, introduced them to world of magic and monsters with our Buffy-themed tarot readings, and encouraged them to put on their best fighter's pose in our Slayer’s Gym. Guests sampled content within our immersive audiovisual cube experience, complete with Dolby Atmos sound. Our slayer guests also had the ultimate chance to win big, completing a scavenger hunt with prizes.
Role:
Graphic Designer